Campbell, VW motorsports manager, on the Volkswagen Jetta TDI Cup series:
"The Jetta TDI Cup is certainly a value in motorsports. Volkswagen, in nine other countries and now the 10th country being the United States market, has a penchant for doing two forms of motorsports. One of them is young driver development series . . . what we're trying to do is showcasing some of our technology with the TDI clean diesel engine . . . It's a driver development program with more than just on-track activities. We bring other things to the program, such as media training for the drivers, a fitness program both on-line and off-line, at the racetrack, we have hospitality, we have a nutrition program and we even list the fat calories on the menu inside the hospitality tent. We give them sponsorship development classes. We try to make it something where a non-professional driver can have an opportunity to become more known."
Listen to the entire show here:
http://va.radiopilot.net/voiceamerica/vepisode.aspx?aid=40342
Upcoming guests:
August 19 -- Newsmaker: Brian Wolfe (Ford North America motorsports director). Panelists: Dustin Long, Larry Henry, Bob Margolis.
August 26 -- Newsmaker: Ashley Force Hood. Panelists: Holly Cain, Jeff Wolf, Bobby Bennett.
[ more next Tuesday . . . ]