The announcement and presentation were made at the Indianapolis Motor Speedway by Michael Knight, chairman of the selection committee, and one of Chapman’s closest friends. The award is determined by a vote of national media members, many of who knew Chapman, and is authorized by the Chapman family. PR representatives from all forms of motorsports are eligible for consideration.
"Dick has been a friendly and reliably helpful presence at USAC races for almost a half-century," said Knight. "Dick knew Mr. Chapman and so he well understands the meaning of this high honor.
The Chapman Award has three major purposes: 1. To honor Chapman's unmatched legacy; 2. To recognize current PR practitioners who work to Chapman's standard and in his spirit; 3. To provide inspiration for newer and future PR representatives.
“The true honor of the Jim Chapman Award is not a plaque. The true honor is having one's name forever associated with that of the great James P. Chapman. A committee of journalists adjudged those named here worthy of this high honor.”
Soon thereafter, Chapman hired Ruth as consultant to the automaker’s sponsorship of American Legion Junior Baseball. They traveled together for more than two years for personal appearances and became close friends. Chapman was at Ruth’s bedside when he died in August 1948 and then officially announced Ruth’s death to the press corps that had maintained an around-the-clock vigil at New York’s Memorial Hospital.
Chapman kept with him a money clip with a pockmarked silver dollar that Ruth used to carry during games for good luck. Chapman said Ruth had used the coin for target practice. He proudly showcased several photos of Ruth in his office. One was inscribed: "To a pal that is a pal." Chapman also displayed a framed letter, written on Ruth's personal stationery from Memorial Hospital, dated July 13, 1948, inviting him to the July 26 premier of the film, The Babe Ruth Story. That letter read, in part, "That evening would not be complete without your being my guest. To you, Jimmy, I say you must be with me that evening."
Chapman’s first venture into motorsports was in 1951, when he joined with NASCAR founder Bill France to promote the Motor City 250. The race was part of Detroit’s 250th birthday celebration, a Chapman client. In 1967, Chapman entered Indy Car racing with client Ozzie Olson’s Olsonite sponsorship of Dan Gurney’s team, which later featured Bobby Unser as driver.
Chapman also directed Olsonite’s sponsorship of the Driver of the Year award. He orchestrated all the details, including the media panel voting, and an annual luncheon at New York City’s famed ‘21’ Club. That gathering was considered so prestigious it was routinely attended by leaders of all the major U.S. sanctioning organizations regardless of what series the Driver of the Year competed in.
Indy Car Racing magazine named Chapman the sport’s “most influential” man of the 1980s, saying he turned “a public relations assignment into an art form.” After his retirement, Chapman continued to consult PPG, and agreed to Mario Andretti’s personal request that he serve as honorary chairman of Andretti’s “Arrivederci, Mario” farewell tour in 1994.
Chapman's professional achievements earned him vast recognition. The mayors of Detroit and Long Beach, Calif., presented him proclamations and the key to each city. In 1993, Indiana Gov. Evan Bayh named him Sagamore of the Wabash, the state's highest honor. He served as president and/or director of more than 30 Michigan and Detroit-area civic and charitable organizations. Chapman became active in the civil rights movement in the 1950s and represented the Detroit Urban League and United Negro College Fund in several controversial situations. He admitted to shedding "buckets of tears of joy" when Willy T. Ribbs became the first African-American driver to qualify for the Indy 500 in 1991.
To allow those in the media and industry not at IMS to see the permanent Chapman Award, Knight announced it will be relocated to the new ISM Raceway media center in Phoenix this November, and be displayed there throughout the 2019 season.
JIM CHAPMAN AWARD HONOREES:
1993-94 – Deke Houlgate and Hank Ives
1995 – Kathi Lauterbach
1996 – Marc Spiegel
1997 – Mike Zizzo
1998 – Tamy Valkosky
1999 -- Carol Wilkins
2000-2003 – (Award not presented)
2004 – Doug Stokes
2005 – Susan Arnold
2006 – Kevin Kennedy
2007 – Dave Densmore and Bob Carlson
2008 – Judy Stropus
2009 – (Award not presented)
2010 -- Jim Hunter
2011 -- Bill York
2012 -- Judy Kouba Dominick and Nancy Wager
2013 -- Anne Fornoro
2014 -- Jon Edwards and Elon Werner
2015 -- Linda Vaughn (honorary)
2015 -- David Ferroni
2016 -- T.E. McHale and Dan Layton
2017 -- Andy Hall
2018 -- Dick Jordan